a list of all of your contacts/divide the list for
task members to disseminate
once the communication pieces have been
other like minded organizations about the campaign
issue. Let other organizations know how they can
sign-on letter. Sign on letters contain more information
and make it easy for people/organizations
to sign on to the issue.
(see samples of sign on letters: seabirds
and longlining, horseshoe
crab over harvesting).
section of your web site that deals specifically
with the issue. Having a
web site allows your organization to post more details
of the campaign. Letters, flyers, etc. should be
available for downloading
off your site.
serves, provide a brief statement of the action
campaign. Provide 1.) what
the issue is and 2.) what action is to
be taken. Be sure to add a link to your web site
where more detailed information
can be found.
to editors (see sample letters on feeding
feral cats, preventing
telephone tree. Calling from homes can be effective.
If you have an office space
invite people to call from the office phones
and serve refreshments.
releases to media (click
here for examples of news releases).
public service announcement (click
here for an example).
flyer or poster for distribution (see flyer
on window strikes, poster
for cats indoors program).